My brand new Apple SE watch does not turn on.
My brand new Apple SE Watch 40mm does not start when I press and hold button. Even trien pressing both crown and button.
Apple Watch SE
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Make sure you put it on charge for at least 2 hours using the provided charge puck and a known good USB-C charge brick before trying again
The article If your Apple Watch won't charge or it won't turn on - Apple Support including the advice to Force Restart near the end of the article is the best resource for this situation. If you've completed that troubleshooting and the issue is still not resolved, use the link in the article to Contact Support. Or Genius Bar Reservation and Apple Support Options - Apple