Likely scam. The message includes "bait" - a link - which will inevitably ask you to provide sensitive information.
If you are unsure of the source or provenance of a message or alert, do not respond to, or engage with, the message. Certainly do not, under any circumstances, attempt to contact anyone using the contact details that may have been provided within the message itself. If you need to verify the source of the message - such as perhaps being from Facebook you should attempt to make independent contact with Facebook support.
Most scam alerts are designed to scare the unwary into giving away sensitive information - or to fool you into doing something that you shouldn’t - usually to defraud you financially.
Providing that your iPad has been kept up-to-date with system software updates, you should not be overly concerned for your iPad being directly compromised by malware. Due to the system architecture of iOS/iPadOS, unless jailbroken, your iPad is not susceptible to traditional malware infection per-se. However, as with all computer systems, there are still vulnerabilities and exploits to which you remain vulnerable.
For older devices, no longer benefiting from regular security updates, the risk of an unpatched vulnerability being exploited increases. Regardless of the installed version of iPadOS, there are useful mitigations that can be used to significantly reduce your exposure to risk.
If you have given your personal details to a malicious website, this may be the cause of attempted fraud. If necessary, change account passwords (including your AppleID Password) if you suspect that they may have been compromised. If you have cause to believe that your AppleID has been compromised, follow the advice outlined here:
If you think your Apple ID has been compromised - Apple Support
If you have exposed your Credit Card details, you may wish to contact the Card Issuer - who may cancel and reissue your Card as a precaution.
