What is the error, would help if you described exactly what is going on.
Presuming you have successfully downloaded InstallMacOSX.dmg into your downloads folder
follow these instructions on how to install El Capitan.
The next section can only be done on a mac that is capable of running El Capitan,
a mac that came preinstalled with an OS later than El Capitan will refuse to do the next bit.
When downloaded open to InstallMacOSX.pkg, double-click on
that and an installation window will open, this does not install El Capitan
but converts the InstallMacOSX.pkg to the Install OS X El Capitan.app which
you will find in your Applications folder, it should be 6.2GBs in size.
(If the installation window asks which disk you want to install to, you must pick
the disk that you are booted to at the time. Not any internal or external disk that
you want to eventually install El Capitan on, that is for later.)
To start the installation of El Capitan double click on the Install OS X El Capitan.app.
The copy of the install app self deletes after installing El Capitan, so make sure you keep a copy of the InstallMacOSX.dmg
if you need it in future, or you could just make a copy of the Install OS X El Capitan.app prior to installing and moving it to
an external drive for safe keeping. It is also possible to create a bootable USB installer disk using the Install OS X El Capitan.app
in the Applications folder and the createinstallmedia command in the Terminal app.
Read the instructions here,
How to create a bootable installer for macOS – Apple Support
After having installed El Capitan you can then download and install macOS high Sierra.
Please use Safari to access the following links do not use Firefox
How to upgrade to macOS High Sierra - Apple Support
Before upgrading make a full back up of your Mac.
Check that third party apps you use have updates available for the new OS.
https://roaringapps.com
Check that your printers/ scanners etc have updated drivers and software available for the new OS.
Connect your mac to your router via cable rather than rely on WiFi.
Do not use your mac while it is downloading
and do not use any other devices that share the same internet connection.
If the App Store says ‘Open’ then it is detecting a previous download of the install app
go to the Applications folder locate Install macOS High Sierra.app.
Move it to the Trash, empty the Trash.
Restart, click on the link again, the App Store should say ‘Get' or 'Download'.
High sierra gets downloaded directly to your Applications folder, look for
Install macOS High Sierra.app, again you can double click on that to start
the installation process.
Or you can create a bootable USB installer as described in the link above.
